Clothes with strong personalities.   Designed to make you smile, and customised to make you feel like your true badass self.


Made for you, inspired by youdevel_heart_solidpurple

TILT: J’adore Dior

In less than a week I’ll be in Melbourne ogling dresses by the formidable Christian Dior, and I can’t freakin’ wait! Yes, I am one of those fashion-lovers who felt it completely rational to fly to Melbourne to look at dresses. Not buy them, just look at them. I even considered traveling all the way to Paris for the exhibition there, but thought better of traveling to Paris without the husband, after we had a such a great time there together last time. Cos it’s PARRRISSSSS….. *swoon*

What In The World: Wear Your Food

Reduce – Reuse – Recycle has been a sustainability mantra that us kids from the 80’s and 90’s have grown up with here in NZ. It got us thinking about how much waste we produce in our daily lives and how we can minimise the amount of it being sent to the landfill, through methods like composting food and recycling plastics. Since those days the food industry had made leaps in the type of packaging it uses, with compostable boxes and plastics in the mix now. Advances in technology are allowing us to make ‘greener’, more sustainable choices about the products we allow in our lives, and the fashion industry is right there in the middle of that experiment and development too.

That Time When: A Queenstown Weekender

I have a husband who loves the hell out of snowboarding, and who has only visited the snow a couple of times since we’ve been together. So it seemed only fair that one of our next trips away together should be to the snow, and seeing as he’d never been to Queenstown before, and has a fellow snow-loving cousin who could hook a cousin up with some mountain-side work-perks, it was a no-brainer for us to make a trip down to Q-town for some end-of-winter fun!

Life, Love and Other Happenings

Recent Posts
This capelet is pure decadence and is definitely one of my most prized pieces in my wardrobe. I would definitely recommend having a custom piece made by Devel to anyone. Ruby Rabbit

Danielle pours her heart into each of her garments, making each piece of Devel clothing worth every penny. Wearing a Devel item out and about guarantees dropped jaws and compliments. Samara Pepperell

I really enjoyed having her make this garment for me.  I would definitely love to have another piece made by Devel in the future.  Devel is perfect if you are looking for a one of a kind piece! Jennie Skulander

Custom Garment Reviews

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